Those Who Led the Path – Mentors at Project Aipan

Ms. Mrinal Pande – Senior Journalist

In December 2014, members at ENACTUS IPCW met with Ms. Mrinal Pande, former chairman of Prasar Bharti. Host to the interview show ‘Baaton Baaton Mein’ on Lok Sabha TV, Ms. Pande is a renowned journalist and an author.

Being a Kumaoni herself, she has a significant body of work related to Aipan Art.

The meeting, held at the India International Center, served as the first concrete founding stone in providing the team with factual source material and information in the form of a booklet written by Ms. Lakshmi Pant – another well-known name in the field of Aipan art. The session was inclusive of detailed discussions on the book along with Ms. Pande’s experience of growing up as a young Kumaoni girl and her encounters with Aipan.

Mr. Pratyush PushkarFounder, Delhi Art Foundation

Mr. Pratyush Pushkar is the founder and director at Delhi Art Foundation(DAF), an organization that features and supports a bank of artists who move towards the common goal of securing popularity of their art from people who admire it in its entirety, and who promote its evolution.

A graduate of Jawaharlal Nehru University, Mr. Pushkar has also worked as a photojournalist and is an enthusiastic poet and photographer.

The team met with Mr. Pushkar in the college premises in April, 2015. The meeting was held in the college campus as an effort to garner collaboration with DAF for Project Aipan packed with a mentoring session by him. With over twelve years of experience under his belt, Mr. Pushkar introduced the team to myriad possibilities which not only complemented the essence of the project but also dispelled any residual queries the team had about the project.


Ms. Shuchi Soin – Enactus India’s Program Manager 

shuchi soin

Ms. Shuchi Soin has been a constant source of guidance for the team.

As the Program Manager (North and East) at Enactus India, she manages, evaluates, and fosters the progress of active Enactus teams in the territory to help teams and faculty to continuously improve the quality and size of their program.

From identifying areas of improvement to playing an active role in organization, planning and execution of all related events including Training Conferences and the National Exposition, Ms. Soin provides immense support to the team’s activities.

Art, Initiatives, Revival

Aipan – The Dawn at Kumaon

Indian culture uncovers varied secrets about art aesthetics that invites auspiciousness and paints the field of creativity. Every colour used in a particular way, for a defined purpose, at an exact position attaches a deep meaning, rooted in the minds of generations. “These lines and dots depict a significant meaning.” – says one of the four women that currently comprises Project Aipan‘s target community.

Aipan is a Kumaoni form of art, replete with white dots, lines and patterns on a bright red base. The traditional white is the rice paste stamped delicately over the fresh red ground. The combination of the two most auspicious colours in the Indian context is a priceless and an inevitable part of any celebration and benediction.


Being the dawn of every Kumaoni household and the breath of every prayer, it is losing its life in a world webbed under the net of virtual world.

Are we losing a part of ourselves? Yes.

Are we missing on to something big? Yes.

Are we really not bothered to find happiness from small, precious things around us? Yes.

Our ancestors left the world with beauty all around, gifted us the charm of creativity that penetrates individual minds creating a vivid net. So, shouldn’t we make the world a better place instead of making a whole new world?

Contributed by Sonal Chanana

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Art, Initiatives, Revival

Aipan – A Slice of Life from Kumaon

Is it possible to work out the life and death dichotomy? For a beauty that invokes life, death isn’t affordable.

AIPAN – that enchanted art, is a seductive amalgamation of a fiery red and the epitome of tranquility, White. The art form is brought forth by intricately woven patterns infused with the love of the housewives, who are born with a skill no less a fetish.

The art form was born in Uttarakhand, amidst the hills and valleys of Kumaon and is practiced widely by the natives. It has transgressed onto the generations but sadly, this art form which adorned their houses is now left with nobody to carry forward the legacy.


The traditional Aipan is a rice paste (white) that’s patterned onto the red base called geru (red).
“Every motif has a unique significance”, a Kumaoni lady artist, now a Delhite, speaks. It is life that they draw into the base, not just patterns.

Kumaoni people and artists migrated in huge numbers to bigger towns for better prospects, in a way, leaving behind their harbinger of luck, the very creation itself. They have moved on while forgetting this beautiful art in the bargain. The question here is, are we somehow also not responsible to save it?

To bring life to this almost occult beauty, we at ENACTUS IPCW aim to serve a twin objective–by adopting this grave issue as our project, we are not only gifting our hills and nation back what’s ours, but also uplifting Kumaoni societies using what’s theirs to save them their pride.

Contributed by Pankhuri Gupta

More about Project Aipan: